New Zealand’s off-peak seasons appeal to visitors from India.
Key market insights
- 81,000 Indian travellers visited New Zealand in the year ending May 2025, with 30% being holiday visitors
- The average length of stay for holiday visitors is 11 days
- 71% of visitors from India arrive during New Zealand’s off-peak seasons of March – November
- Indian visitors spent $266.1 million in New Zealand, with $67.4 million by holidaymakers. The average spend per trip was $5,335, rising to $5,402 for holiday visitors
- There are 27 million people across three cities in India (New Delhi, Bangalore and Mumbai) that are seriously considering visiting New Zealand, and 63% of these people have New Zealand as their top preference destination
- Most visitors from India favoured natural attractions, walks and hikes, and geothermal parks. Indian visitors are interested in beautiful landscapes and scenery, having fun, and getting in touch with nature.
